Our Work

Digital Artisans’ user-centered design process gets at the of your business.

We’re not interested in simply selling clients on cookie-cutter templates that don’t suit their needs. We help clients truly understand and fulfill what a website and their marketing efforts are capable of. Whether you already have a savvy marketing team or need more intensive help on marketing and digital strategy, we’re here to create unique designs that convey your organization’s goals and personality – and function well.

our customers

Lahey Health Strategy & Redesign

Non-profit / Health

Lahey Health was determined to put patients at the center both of its health system and a modern online presence. It needed a design and structure that could accommodate the health network, flagship Lahey Hospital & Medical Center, and later the rest of its expanding health system. Digital Artisans conducted extensive discovery research before designing and developing a multi-site model managed from a single interface. The site showcases network offerings while retaining Lahey Hospital’s identity as a world-class medical clinic. Along with UX, creative, content strategy, migration and project management services, our developers created an accessible site with numerous integrations to help users find a doctor, events, clinical trials, locations and more, while pulling related content onto appropriate pages.

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Lahey Health Strategy & Redesign's Website

Harvard Pilgrim Health Care

Non-profit / Health

Digital Artisans is helping Harvard Pilgrim Health Care with a host of projects as the health care insurer modernizes key pieces of its web presence. DA operates as a trusted team member, providing creative design, user and UX research, strategy, development and copy support on numerous projects. We created new portals for Broker and Employer clients, giving HPHC an easy-to-manage WordPress interface that means site changes can be made in minutes, not days. Other projects have included Member Portal enhancements and new dashboard, design and copy support for changes on Medicare Advantage plans, creating assets for social media campaigns, and many more.

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Harvard Pilgrim Health Care's Website

Lowell Five

B2C / B2B / Banking & Financial

Lowell Five Bank needed an updated and more user-friendly website. They wanted to reach younger newer audiences without an existing relationship to the banking industry, while still communicating its high levels of customer care and personalized banking services to current retail and business banking clients. A unified intuitive navigation with clear options for both personal and business banking replaced an older system that had grown piecemeal. The site now features a fresh design with photography that conveys L5’s stress on relationship banking, new web-optimized copy, integration with online banking and account opening, a forms center, better integrated news, and automatic updating of mortgage and deposit rates.

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Lowell Five's Website

Lahey Health Cancer Institute

Non-profit / Health

When facing a cancer diagnosis, the last thing a person needs is trying to navigate a confusing array of hospital departments. Lahey Health created its Cancer Center with a multi-disciplinary team of physicians and professionals to streamline and simplify patients' access to treatment, and wanted the same vision reflected online. Their new Cancer Center website is a clear and welcoming introduction to Lahey's major cancer care services and multi-disciplinary approach. Leveraging user research from both patients/families and medical professionals, DA created a website centering on the patient journey. The site is personalized with patient stories and is designed to ease anxiety and streamline information access, while still providing important knowledge about the care models and expert physicians available at Lahey Health.

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Lahey Health Cancer Institute's Website

Northeast Physician Hospital Organization (NEPHO)

Non-profit / Health

As a healthcare Management Services Organization, the Northeast Physicians Organization (NEPHO) provides administrative and clinical services for members. Their web presence had not kept up with the services they provide to members. The new site creates a more robust public presence and supplies powerful tools for members who login. Digital Artisans built a user friendly and secure interface that allows medical providers to update or access training information or access complex insurance data. NEPHO also added topical news, physician lists, and an easily-managed event calendar to manage class signups.

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Northeast Physician Hospital Organization (NEPHO)'s Website

Lahey Health Philanthropy

Non-profit / Health

Growing hospital network Lahey Health needed to refresh its outdated philanthropy website and bring its printed donor list online. The new site focuses attention on the value of donor contributions and allows users to search for and filter donor information in a simplified and responsive site. Meanwhile Lahey has an easier-to-manage WordPress user interface used for multiple hospital sites that balances individual hospital needs and system branding.

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Lahey Health Philanthropy's Website

Salon Success Academy

B2C / Beauty

Salon Success needed an online presence that reflected its system of rolling courses that start every few months. The UX for the site highlights their main programs while funneling interested studentsinto lead generation forms and online enrollment. The simplified main page features a countdown to the next class round, blog highlights and program information studded with clear calls to action.

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Salon Success Academy's Website

Greater Lowell Health Alliance (GLHA)

Non-profit / Health

Made up of over 130 public health, educational, governmental and non-profit entities in the Lowell area, the GLHA new web presence makes its public health priorities clearer and allows online grant applications. The site now also features a calendar with filterable event categories for its own news and events as well as community resources.

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Greater Lowell Health Alliance (GLHA)'s Website

Groton Community School

Non-profit / Education

Digital Artisans created a friendly but functional site that conveys Groton Community School’s “sense of belonging” to current and prospective parents. The team at the school knew early childhood education, but lacked an internal web-savvy resource. Digital Artisans moved them from a hard-to-manage site to a simpler user interface and helped them pare down and streamline outdated content with improved calls to action, photography and web-optimized content to boost SEO and readability.

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Groton Community School's Website

EYP / STEM Impact

B2B / Education Architecture

EYP wanted users to be able to quickly find data and answers rather than reading lengthy complex reports about campus building usage. Now data visualization and segmentation turns raw data into powerful storytelling in a responsive, interactive site that has become an important sales tool for their consulting services.

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EYP / STEM Impact's Website